Author Archives: amgatti

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Final Portfolio and LinkedIn Profile

Hi Everyone, Here is the Sample Presentation to use as your template for your Final Portfolio. SamplePresentationSMMSprin2017 ALSO, you should have already created your LinkedIn page by now, so please submit a hard copy of it when you hand in … Continue reading

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Final Quiz 12/6

Please know all that is in red in the two blog posts below.  The one for Advertising and the one for OTT Advertising.

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Protected: Social Media Plan

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Know for Final: Advertising Terms

Know for Final 12/6.  Know what’s in red. Impression: a single exposure of an audience member to an advertising unit AKA a set of eyeballs Flight – period of time during which advertising runs. Example:  If you are running an online … Continue reading

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Know for Final: Advertising terms related to OTT

Know for Final 12/6. Know what’s in red. And a few more advertising terms, specifically related to OTT… OTT = over the top = content that is delivered over the internet, not through cable or satellite. OTT can be live … Continue reading

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Image Size Chart for Social

Image Size for Social

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