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Final Quiz 12/6

Please know all that is in red in the two blog posts below.  The one for Advertising and the one for OTT Advertising.

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Protected: Social Media Plan

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Know for Final: Advertising Terms

Know for Final 12/6.  Know what’s in red. Impression: a single exposure of an audience member to an advertising unit AKA a set of eyeballs Flight – period of time during which advertising runs. Example:  If you are running an online … Continue reading

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Know for Final: Advertising terms related to OTT

Know for Final 12/6. Know what’s in red. And a few more advertising terms, specifically related to OTT… OTT = over the top = content that is delivered over the internet, not through cable or satellite. OTT can be live … Continue reading

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Image Size Chart for Social

Image Size for Social

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Digital Marketing Resources

Marketing Dive Digital Buzz Blog Social Media Marketer Examiner The Moz Blog

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